Private: Elevator Trademark Opposition & Cancellation Victory

Industry: Elevator
Matter Type: Trademark Prosecution, Opposition & Cancellation Proceedings
Status: Completed – Client Victory

Background and Challenge

Intermet Holdings Sdn. Bhd. and Dover Elevators (M) Sdn. Bhd. faced simultaneous legal pressures: a formal opposition against their trademark applications and a cease-and-desist letter issued by the Opponent.

Further investigation showed that the Opponent had not used their trademarks in Malaysia, as their global elevator business had been transferred to a third-party company. This finding opened a strategic pathway to challenge the Opponent’s rights.

Key Takeaways

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Pain Points 

Threat to brand identity and market positioning 

Potential loss of trademark rights and commercial investment 

Facing well-resourced opposition from established brand 

Extended legal uncertainty affecting business planning 

KASS International’s Approach 

We mounted a comprehensive defense strategy: 

Counter Statement Filing: Crafted detailed legal response refuting similarity claims with technical trademark analysis 

Evidence Compilation: Prepared meticulous Statutory Declaration establishing the client’s trademark rights and distinctiveness 

Legal Advocacy: Developed persuasive Written Submission demonstrating lack of confusing similarity through comparative analysis 

Resolution Strategy 

Throughout the 12-year legal battle, KASS International provided: 

Consistent strategic guidance and case management 

Technical expertise in trademark law and practice 

Robust documentation and evidence preparation 

Coordination with legal proceedings 

Key Outcomes 

After persistent advocacy, the decision was rendered entirely in our client’s favor. Significantly, the opponent chose not to appeal, confirming the strength of our arguments and securing our client’s trademark rights permanently. 

This victory demonstrates KASS International’s tenacity in protecting clients’ brand assets, even against major industry players, through meticulous preparation and strategic legal advocacy. 

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