Are Franchise Agreements Really Important? 

By Jayvier Lee  A comprehensive franchise agreement, drafted by an expert franchise lawyer, is essential for protecting both the franchisor and the franchisee. This agreement sets the foundation for a successful and collaborative franchise journey. Why a Strong Legal Foundation is Crucial A strong legal foundation is one of the key factors behind any successful […]

Doing Business in Thailand as a Myanmar Entrepreneur

By Khin Yupar | Myanmar is located in Southeast Asia, sharing a 2,416 km (1,501 mi) border with Thailand to the southeast. Thailand, as the second-largest economy in Southeast Asia, excels in production, automobile manufacturing, and tourism, making it an attractive destination for business expansion. This article explores popular business sectors for Myanmar entrepreneurs in […]

IP in ASEAN: Where Cooperation Meets Innovation

By Linh Nguyen As one of the world’s most dynamic emerging regions, the ASEAN region has achieved notable success in capturing the attention of other nations worldwide in terms of investment opportunities and economic development. ASEAN has  nurtured comprehensive cooperation in politics, economics, society, and culture through the establishment of policies, collaborative platforms, training, and […]

Can An Expired Trademark Be Forgotten?

By Ngan Pham Much like human life, trademarks also have different fates or destinies from birth to maturity. Some may proceed smoothly to being granted within the statutory time without any challenges from competent authorities, and some may face obstacles due to objections or refusals on various grounds. Even after grant, some may last forever […]

PHỞ THÌN in Hot (Noodle) Soup: One Brand Name, Two Trademark Owners?

By Linh Nguyen PHỞ THÌN is an extremely familiar brand with Hanoian food lovers, especially those who love Phở – a traditional Vietnamese dish. Two well-known places where customers can enjoy the top-class PHỞ THÌN are on two different streets in Hanoi – Dinh Tien Hoang street and Lo Duc street. Despite the two restaurants […]