How Does One Choose A Franchise To Embark On?
Feeling overwhelmed about choosing the right franchise? You’re not alone. With hundreds of brands, multiple industries, and outlet types to choose from — from trendy kiosks to full-scale stores, deciding where to begin can feel like standing at a massive crossroads. Should you jump into F&B, invest in education, or ride the wellness wave? And […]
Vietnam’s Amended Intellectual Property Law (Effective 1 April 2026): Key Updates For IP Holders
By Linh Nguyen On 10 December 2025, Vietnamese National Assembly adopted the Amended Law on Intellectual Property, which will take effect on 1 April 2026. The amendments represent a significant step towards strengthening IP protection, enhancing enforcement mechanisms, and aligning Vietnam’s IP framework with international trade commitments and the realities of the digital economy. For enterprises operating in Vietnam including domestic companies […]
Korean Food Brands in Thailand: Why Trademark Registration Comes First
By Tipsuda Suttasing The Queen Sirikit National Convention Center buzzed with opportunity as “SEOUL FOOD IN BANGKOK” brought together Korean food exporters and Thai market players for the sole purpose of finding the right Thai distributor to support market entry. Organized by SEOUL FOOD in Bangkok and KOTRA Bangkok, the trade fair showcases the growing […]