Taking Part in A Franchise Expo – Yay or Nay?
In today’s competitive business landscape, visibility is everything. For franchisors and franchisees alike, the challenge is not just about having a great business model, it’s about being seen, heard, and remembered. Franchise expo is a bustling marketplace of opportunities where brands pitch their potential, network with serious investors, and plant seeds for expansion but with […]
Copyright Infringement in Vietnam: Lessons From The “Nhong Nhong Nhong” Artwork Case
By Van Trinh In today’s competitive market, businesses increasingly rely on creative designs for packaging, branding, and marketing campaigns to attract customers. However, using creative content without properly verifying intellectual property rights (IPRs) can expose companies to unexpected legal and financial risks. A recent case involving the artwork “Nhong Nhong Nhong” serves as a useful […]