Copy Me Not!

Branding is an important factor in marketing one’s goods and/or services. It is a known tool that could turn one into a popular trendsetter. When it comes to branding, one has to be firm, creative and yes, possessive! In a recent case, the Plaintiff, P.T. Swakarya Indah Busana, sought to invalidate 15 “Martin” trademarks (“the […]

Calvin Klein and Gioven Kelvin Trademark Case

In today’s increasingly competitive world of business, one method that companies have found advantageous in terms of distinguishing themselves and their products from their competitors is through the establishment and building of their brands via trademarks. How else would consumers recognize and identify a particular product or service and make their preferred choice? An established […]

The Philippines Accedes to The Madrid Protocol

The Philippines recently became the 85th country to join the Protocol Relating to the Madrid Agreement Concerning the International Registration of Marks, better known as the Madrid Protocol. Local companies looking to enter into the global market can now look forward to reduced cost and time spent on their international trademark filing activities as they need […]

Singapore Update: Rum & Tequila Showdown

By Annette Wong Mention rum and one might have visions of pirates and their grog-drinking ways. Sea-faring adventures aside, rum was interestingly also part of a recent trademark case in Singapore. Rum Creation and Products Inc. (“Applicant”) had applied to protect the following three trademarks in Class 33 for Rum: