How to Protect Your Slogan: Trademark Registration & Tips
By Linh Nguyen In the world of branding and marketing, few elements are as memorable as a catchy slogan. From Nike’s iconic “Just do it” to Apple’s thought-provoking “Think different”, slogans have their own way of sticking in consumers’ minds. These short, memorable phrases are more than just words as they become synonymous with a […]
Southeast Asian Patent and Trademark Prosecution Guide
Philippine Supreme Court Rejects Bad Faith in Trademark Registration
By Syril Diesta The Supreme Court of the Philippines has refused to uphold the first-to-file rule for trademark registrations when bad faith is involved. This stance was reaffirmed in the case of Edmond Lim and Gerd Paland vs. Catalina See, G.R. No. 193569, promulgated on January 25th, 2023, consistent with its earlier ruling in Zuneca […]
ZAYA vs. ZARA: Trademark Opposition Case in Malaysia
By Zainal Amshah In a trademark opposition case in Malaysia that mirrored the classic David vs. Goliath narrative, Aset Juara Holdings Sdn Bhd (the Applicant), championing the mark “ZAYA”, faced off against the industry giant Industria De Diseno Textil, S.A. (Inditex, S.A.) and their iconic “ZARA” brand (the Opponent). The decision, delivered by the Learned […]
IPOPHL’s New Trademark Renewal Rules: Effective per July 2024
By Syril Diesta To streamline work processes and automate business transactions related to the renewal of trademark registrations, the Intellectual Property Office of the Philippines (IPOPHL) issued Memorandum Circular No. 2024-0023. This new circular, which took effect on 25 July 2024, amends IPOPHL Memorandum Circular No. 2023-001, or the Rules and Regulations on Trademarks, Service Marks, […]
Dat Xanh Group Wins Trademark Case Against DX 47 in Vietnam
By Linh Nguyen Overview of the law case Parties: Plaintiff: Dat Xanh Group (abbreviated as DXG) Defendant: Real Estate Dat Xanh 47 Company Limited (abbreviated as DX 47). DXG, having business registration granted by Department of Planning and Investment in Hochiminh on 23/11/2003, owns trademarks “Dat Xanh” protected under several trademark registrations since 05/03/2009. The […]
AI’s Growing Impact in Indonesia and it’s Regulatory Approach
By Carla Monintja We are all aware of the growing presence of AI in modern life and how it has become inseparable from our daily routines. But what exactly is AI? AI, or Artificial Intelligence, is a technology developed by humans to simplify various aspects of our lives.
Part 2: Spotlight Changes of Vietnamese Trademark Laws
By Linh Nguyen In a previous article, we announced that an overhaul of the Intellectual Property legislation was enacted in Vietnam. The amended Vietnamese IP law (“New IP Law”) came into effect from January 1, 2023 with over 100 articles being amended and supplemented. For the main takeaways and key points of the amended provisions […]
Eng’s Wantan Noodle Trademark Dispute in Singapore
By Nadia Syakirah What’s worse than having a rival noodle shop opening across the street? Having the same name! In a recent Singapore decision in the case of Eng’s Wantan Noodle Pte Ltd vs Eng’s Char Siew Wantan Mee Pte Ltd [2023] SGHCR 17, it may seem like an interim pre-trial decision in respect of […]
Fan Art, Derivative Works, and Haikyu!!
By Pinravee Maranetra The world of fan art and derivative works is a vibrant and integral part of modern fandoms, particularly in the anime community. For a popular series like “Haikyu!!”, these creations play a significant role in fan engagement and community building. However, they also sit at a complex intersection of intellectual […]