MINDS – Year 2010 Innovation Training Programs

The Malaysian Invention and Design Society (MINDS) recently established the MINDS Institute of Invention and Innovation (MI3). MI3 intends to focus on Education (training & development) and Commercialization of Inventions (intellectual property services, financing) among MINDS members, schools, universities, the public and private sectors, as well as the community at large. For details on what MI3 has […]

[Personal Money] Leveraging On Your Brand

Oftentimes, people see the successful registration of their trademark as the be all and end all of the trademark procurement process, and rarely go on to make full use of the marks once they have claimed ownership. Yes, they may now have a profitable brand in hand, but how can they leverage it?