Putting the Brakes on Trademark Infringement
If you find that your registered trademark is identical or similar to another mark, or vice versa, you may want to read this article. Even if you don’t find yourself in this situation, you may still find the following story interesting. A trademark is a sign that indicates the origin of particular goods and services, […]
[BFM] Speed Consulting Gloc
By KASS International Speed is everything in business today. Markets shift overnight, competitors move fast, and the window between identifying an opportunity and losing it to someone better prepared is narrowing with every passing year. In this environment, the traditional model of IP consultation, lengthy initial meetings, weeks of back-and-forth correspondence, and billing structures that […]
[Malaysia SME] Copyright for SMEs – Lessons from Hello Kitty and Walt Disney
[Business Today] Trademark: First To Use vs First To File
Microsoft Presses on in Copyright Infringement Dispute
Microsoft Corporation (“Microsoft”) is a company that needs no introduction, being globally renowned for designing, producing, marketing and supporting a broad range of computer-related products. The company recently brought a civil action against Act Integrated System Sdn Bhd, alleging them of infringing Microsoft’s copyright in their computer programmes by reproducing and marketing pirated copies without […]
Copy Me Not!
Branding is an important factor in marketing one’s goods and/or services. It is a known tool that could turn one into a popular trendsetter. When it comes to branding, one has to be firm, creative and yes, possessive! In a recent case, the Plaintiff, P.T. Swakarya Indah Busana, sought to invalidate 15 “Martin” trademarks (“the […]
[Business Today] Green Means Go for Patents
By KASS International The world is in a race against time on climate change, and the private sector is increasingly expected to be part of the solution. Governments are setting net zero targets, investors are redirecting capital toward sustainable businesses, and consumers are demanding greener products and services with growing urgency. Against this backdrop, green […]
Calvin Klein and Gioven Kelvin Trademark Case
In today’s increasingly competitive world of business, one method that companies have found advantageous in terms of distinguishing themselves and their products from their competitors is through the establishment and building of their brands via trademarks. How else would consumers recognize and identify a particular product or service and make their preferred choice? An established […]