Lay out the LAYOUT!
By Geetha K. Most franchises that have physical stores (think restaurants, book stores, juice bars, computer stores, etc.) have a store layout that is unique to them – one that stands out, attracts attention from passersby, creates a good ambience and is distinctive to the franchise owner. As the customers and public become more exposed […]
[Franchise Asia] Taking Your Franchise Global?
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Ever Thought Of A Franchise As A Marriage?
In a very interesting piece published in The Star newspaper recently, the chairman of the Malaysian Franchise Association (MFA), Abdul Malik Abdullah, who is also the owner of D’Tandoor Food Industries Sdn Bhd, expressed that “the relationship between a franchisor and franchisee is just like a marriage, at the early stage it could all be rosy and beautiful.” […]