Author: Kass Asia

Select the right brand for the Chinese market

By Hoh Jerick From being an under-developed country due to years of war and poverty, China today has tremendously reached its peak as the second largest economy, just below the United States.  However, instead of being complacent as a runner-up, China and its neighbour across the Southeast ocean, Taiwan, are still ever-growing. Venturing into a […]

China and Malaysia, are new patent partners!

By Ilangkumanan Kashaban We are often posed with questions regarding the use of examination results of a corresponding Chinese patent application to expedite examination in Malaysia. Since State Intellectual Property Office of the P.R. China (SIPO) is not one of the prescribed offices under the Malaysia Patents Law use of a corresponding Chinese patent for […]

Should you localize your brand for the Myanmar market?

By Thein Thein Win Myanmar’s growth rate is very encouraging to its citizens and investors. The Asian Development Bank has assessed Myanmar’s GDP and found it likely to achieve 6.8% growth in 2018 and 7.2% in 2019. As the economy in Myanmar grows, many foreign brands venture into the Golden Land. However, out of the […]

What do the symbols TM and ® even mean?

By Sajjaratul Yaqeen Our country is blessed with multiple and various business opportunities that allow more and more Malaysian companies to diversify and expand their businesses. With the expansion and growth of market share, the necessity to protect their Intellectual Property (IP) rights becomes more vital. Trademarks are one of those IP rights that protect […]

Don’t mess with MESSI!

By Amir Murshidi Joys and tears. Incredibly dramatic matches we have watched in the 2018 FIFA World Cup. The much-loved, ever-so-popular game that unites us across the continents. Spain and Portugal – we feel your sorrow. As for German fans, it was disheartening to watch their countrymen, defending champions leaving the pitch so soon, at […]